Pin Up Partners: affiliate program review
The PinUp affiliate program is a leading choice for promoting gambling and betting brands, specifically Pin-Up Casino and Pin-Up Bet. Since its launch in 2016, the program has earned a reputation for offering high conversion rates, flexible commission structures, and various features to support affiliates. Here’s a detailed look at the program, focusing on commission rates, payment methods, tracking software, and the additional benefits available to affiliates.
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Commission structures
PU Partners offers various payment models including RevShare, which depends on the number of new depositing customers (NDCs), CPA (Cost Per Acquisition), and a Hybrid model that combines both. Additionally, they provide commissions for sub-affiliates.
| 💸 NDPs per Month | % RevShare Percentage |
| 1 – 5 | 40% |
| 6 – 20 | 45% |
| 21 – 50 | 50% |
| 51+ | 55% |
- RevShare: Affiliates can earn between 40% and 55% of the net revenue generated by the players they refer. This model provides ongoing earnings as long as the players remain active.
- CPA (Cost Per Acquisition): Affiliates earn up to $200 for every player who deposits and plays. This is a one-time payment based on successful conversions.
- Hybrid: This product combines the benefits of RevShare and CPA, giving affiliates immediate earnings and long-term profit potential.
- Subaffiliates: Additionally, the program offers a referral program where affiliates can earn 3% of any new affiliates they refer.
Payment methods & frequency
PU-Partners offers several payment methods, including bi-weekly payments or upon request. This ensures that affiliates receive their earnings on time, with a minimum withdrawal threshold of just $50. Payment options include: Bitcoin, Neteller, Wire Transfer, Skrill.
| 💳 Payment Method | 📈 Frequency | 💲 Minimum Withdrawal |
| Bitcoin | Bi-weekly or upon request | $50 |
| Neteller | Bi-weekly or upon request | $50 |
| Wire Transfer | Bi-weekly or upon request | $50 |
| Skrill | Bi-weekly or upon request | $50 |
Tracking software & cookie length
Pin-Up Partners uses its in-house tracking software, providing real-time statistics for clicks, conversions, and earnings. This transparency is crucial for affiliates to monitor the performance of their campaigns. The cookie length is 30 days, offering a generous window for converting traffic into paying customers.
Additional features
- Multilingual Support: The company offers affiliate managers who speak multiple languages, ensuring support is available in key markets worldwide.
- VIP Program: Through the VIP program, high-performing affiliates can benefit from special terms, including increased commissions and additional support.
- API Access: Affiliates looking for more advanced integration can take advantage of API access, allowing them to automate and streamline their marketing efforts.
- Mobile Optimization: All promotional materials, including banners and links, are optimized for mobile devices, ensuring affiliates can effectively target mobile users.
Product offerings
- Online Casino: Featuring a wide selection of slots, table games, and live dealer games.
- Sports Betting: Covering a broad range of sports with competitive odds.
- Virtual Sports: For those interested in virtual matches and simulations.
- Esports Betting: Targeting the growing market of esports enthusiasts with betting opportunities on popular games.
Compliance & licensing
The company operates under a Curacao eGaming License, ensuring all activities are conducted legally and responsibly. Affiliates must adhere to the program’s terms and conditions, which include promoting responsible gambling and accurately representing the brand in their marketing materials.
Target countries
Pin Up casino affiliate program focuses on specific regions, allowing affiliates to target a wide range of high-potential markets. The program is particularly strong in areas with a growing interest in online gambling and sports betting. Below is a table outlining the main regions and the specific countries where the brand operates. By focusing on these regions, affiliates can tailor their marketing efforts to match each area’s preferences and legal frameworks.
| 🌐 Region | 🤝 Allowed Countries |
| Eastern Europe | Kazakhstan |
| Latin America | Brazil, Peru, Chile |
| Asia | India, Bangladesh |
| CIS (Commonwealth of Independent States) | Azerbaijan, Uzbekistan |
| North America | Canada, Mexico |
| Middle East | Turkey |
Pros & cons
✅ High Commission Rates: Up to 50% RevShare and $200 CPA.
✅ Multiple Payment Methods: Bitcoin, Neteller, Wire, and Skrill options are available.
✅ Regular Payments: Bi-weekly payment frequency.
✅ Advanced Features: VIP Program, API access, and mobile-optimized materials.
✅ Multilingual Support: Affiliate managers are available in multiple languages.
❌ Geo-Restrictions: Limited to specific regions.
❌ 30-Day Cookie Length: Shorter conversion window compared to industry standards.
❌ Admin Fee: The platform charges an additional 10% administrative fee.
Conclusion
The company offers a robust and versatile affiliate program with high commissions, multiple payment options, and advanced features like API access and mobile optimization. Its straightforward tracking tools and 30-day cookie length make it an ideal choice for affiliates looking to maximize their earnings in the gambling and betting verticals. While there are geo-restrictions, the overall package PIN-UP Partners provides makes it one of the best affiliate programs in the industry.
Become a Partner
FAQ
1️⃣ What commission structures are available in the PINUP Partners affiliate program?
The company offers three commission structures: RevShare (40%-55% of net revenue based on referred players), CPA (up to $200 per depositing player), and a Hybrid model that combines both RevShare and CPA.
2️⃣ How frequently are payments made to affiliates in the PIN-UP Partners program?
Payments are made bi-weekly or upon request, with a minimum withdrawal threshold of $50.
3️⃣ What payment methods are supported by Pin Up affiliate program?
The supported payment methods are Bitcoin, Neteller, Wire Transfer, and Skrill.
4️⃣ What tracking tools does PIN UP Partner offer to affiliates?
The brand provides in-house tracking software that offers real-time statistics for clicks, conversions, and earnings. The cookie length is 30 days.
5️⃣ What are the additional features available in the PIN-UP affiliate program?
High-performing affiliates can access a VIP Program with special terms, API access for automation, multilingual support, and mobile-optimized promotional materials.